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REGISTER NOW FOR DAVID MICHAEL'S SEVENTH ANNUAL INNOVATION ROADSHOW® Branded & Private Label: Strategies for Success

PHILADELPHIA, PA – At David Michael, we’re not just your flavor supplier; we’re your product development partner. Each year, the Innovation Roadshow® highlights our best ideas - in technical creativity, new flavor development, cost-saving technology and thought provoking and timely discussions from some the brightest minds in the food and beverage industry. We’ll help you to track new and emerging trends from around the world, spark your creativity, and show you how to bring products to market faster and smarter. That’s what the Innovation Roadshow is all about!

                                                     David Michael Innovation Roadshow®
                                              Branded & Private Label: Strategies for Success
                                                            Wednesday, October 21, 2009
                                           Hyatt Regency at Penn’s Landing, Philadelphia, PA
                                                       Register online at www.dmflavors.com

Why Should You Attend?
• The Innovation Roadshow is a free event!
• Experience innovative flavors and applications.
• Learn about new product development and flavor technologies.
• Re-charge your innovative edge!

What You’ll Come Away With!
• An updated look at trends, and their influence on your product line.
• A renewed sense of creativity.
• A better understanding of consumer needs.
• A heightened enthusiasm for innovation.

Creativity is a way of life at David Michael, and with over 70 food scientists, flavor chemists, color engineers, chefs and technicians worldwide, we’ve got a lot of great ideas. The Innovation Roadshow’s Innovation Showcase gives our talented staff the opportunity to explore new concepts, conduct research or work outside of their area of expertise – allowing them to truly focus on innovation and reveal what’s on their own radars. As a result, attendees walk away with new flavor insights, unique product development applications, category transfer ideas, and most importantly, a renewed sense of creativity.

New this year, we’re offering a series of technical sessions on flavor modifiers during the Innovation Showcase. And the best part is, you won’t even need to leave the show floor! Each 20-minute session, presented by a David Michael flavor chemist, will focus on flavor modifiers that can assist in creating more flavorful, and oftentimes, healthier products.

David Michael’s Trendspotter, Erin O’Donnell, returns to give you a behind-the scenes look at the Innovation Showcase and the trends influencing this year’s product innovations. Think a confectionery trend is irrelevant to your snack food line? Think again. This presentation will get you looking beyond the table, and into your own lab.

With both brands and private label goods vying for the consumer’s dollar, the approach each segment uses to capture the shopper’s attention is key. In our panel session, Mike Schall, Senior Vice President, Monterey Gourmet Foods, will lead a lively discussion with branded and private label experts, presenting the strategies each utilize in marketing their products in today’s supermarket environment. Additional strategic insight will be provided by a prominent member of the advertising world. This session will provide insights relevant to product developers in both technical and marketing entities. This is sure to be a presentation you won’t want to miss!


The Evening-Before Event

We encourage you to arrive early to join us for dinner on Tuesday, October 20th. Our Innovation Roadshow Evening-Before Event has evolved into an experience of its own, combining timely food trends with a relaxed and casual setting perfect for seeing old friends and meeting new ones.

                                                 Tuesday, October 20th at 7 pm
                            The Independence Seaport Museum, Penn’s Landing

                                   The ISM is located directly behind the Hyatt Regency


Register online at www.dmflavors.com. Attendance for the Innovation Roadshow is free, but space is limited! Reservations for approved attendees are made on a first-come, first-served basis. We encourage you to register as early as possible, and inform us if your plans change.

A discounted hotel rate ($230/night) has been arranged with the Hyatt Regency at Penn’s Landing. For lodging details and event updates, visit www.dmflavors.com.

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Family-owned and operated since 1896, David Michael & Co. has been a leader and an innovator in the food flavor industry for more than one hundred years. In addition to complete product development assistance, David Michael offers a comprehensive line of over 40,000 flavors, stabilizers and natural colors, which can be custom-designed to meet the needs of virtually any food product. With its global headquarters in Philadelphia, PA, David Michael also has facilities in Northbrook, IL, San Bernardino, CA, and internationally in Lerma, Mexico (David Michael de Mexico SA de CV), Valence, France (David Michael Europe, S.A.S.) and Beijing, China (David Michael (Beijing) Flavor Co. Ltd.).

July 14, 2009
 

David Michael & Co. • 10801 Decatur Road • Philadelphia, PA 19154 • 1-800-DM-FLAVORS

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