On a quick lunch-time shopping trip to Target today, I found the coolest thing! Terracycle has partnered with Frito-Lay to make back-to-school supplies for little tikes out of old chip bags. Determined to break a certain 12 year-old’s “cool kids don’t recycle” theory, I picked up some Wavy Lay’s folders for the nieces and nephew, and a Rold Gold pencil case for myself (why should they have all the fun).

My awesome pencil case!

Terracycle itself has a cool story, but the products are even cooler. Beyond the composters, rain barrels and natural cleaners, they have a number of fashionista-friendly accessories made from repurposed food packaging – Capri-Sun lunch box, Oreo messenger bag – the list goes on!

David Michael is the first flavor company on Twitter – www.twitter.com/DMFlavors!

Our “tweets” are a great resource for trend info and articles, and even the occasional recipe.

Well, 2009 is certainly off to a busy start. Not only are we excited to have launched our new website, but our new blog as well!

My name is Erin O’Donnell, and I am David Michael’s Marketing Manager, and resident “trend nerd.” I’m a big fan of food (especially the chocolate kind!) and spend every spare moment reading up on the latest trends in food, beverage and more. This not only helps us to remain at the cutting edge of innovation, but our clients as well.

On the blog, I’ll write about new product introductions, trends, articles, trade shows and so much more. You’ll even find occasional entries from some of my amazing co-workers, including flavor chemists, food scientists and sensory scientists.

So come back often, because we’re sure to have some great info to share.

Up Next: A review of the Winter Fancy Foods Show!