On the Fence?

February 23rd, 2011

David Michael Innovation Roadshow Convention Floor

By now, you’ve probably heard a thing or two about the David Michael Innovation Roadshow – whether on our Twitter feed, an industry magazine, or right here on this very blog. If you’re a procrastinating gal (or guy) like myself, you may be thinking, “oh yeah…I’ll have to look into that…”

Well, I’m here to tell you that time is running low! We are a mere FIVE weeks away from our eighth annual show – and registrations are at an all-time high.

So, if you’re in need of a little push, I’m here to give it. Below are our top 10 reasons to attend this year…

  1. The Innovation Roadshow is a FREE event! There is no cost other than your travel and accommodations.
  2. You will experience innovative flavors and applications – from out-of-the-box concepts to ideas that are ready for market.
  3. Learn from experts on technologies and regulatory issues that impact product formulation in today’s marketplace.
  4. Re-charge your innovative edge – we’ll get you thinking in new ways!
  5. See and taste product concepts in a variety of categories – from confections and baked goods, to distilled spirits and ice cream!
  6. Learn how to adapt these concepts to your own product line. Think a savory frozen snack concept doesn’t have applications for your cookie line? Think again.
  7. Learn how to create, or adapt, a brand that is market flexible – how to remain authentic, yet appeal to local tastes.
  8. Interact with David Michael’s global creative team, as well as others in your field.
  9. Learn more about current and emerging food and beverage trends.
  10. Taste exotic flavors from around the world!

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